Each page is listed with scores from 0 to 100 and a graph for...
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Performance
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Accessibility
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Best Practices
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SEO (Search Engine Optimization)
- WCAG 2.1
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W3C Validity
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Protocols
Clicking on the graph will bring up a detailed report about that category.
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Performance
This number varies quite a bit depending on how and when the audit is run. In general this should be mostly above 90%. Sometimes a page may contain content or applications that makes this unachievable. In this case it should be above 80%. In no case should a landing page or your home page be below 90%. If that is the case make the user click a link to get to the more complicated content.
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Accessibility
If this value is not 100%, you may be opening your self up for a lawsuit because your site is not ADA compliant. In addition you may be missing some potential visitors. WARNING, this is not the only criteria that will make a web site ADA compliant but if it doesn't pass this test it's definitely not compliant. A score below 100% is unacceptable.
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Best Practices
If this value is not 100% your site has technical problems that can make it insecure and unreadable. A score below 100% is unacceptable.
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SEO
If this value is not 100% you are not getting the best possible search engine results. Your site may even be index improperly preventing you from getting the best visitors. A score below 100% is unacceptable.
- WCAG 2.1
This is the Web Content Accessibility Guidelines. Passing this increases the likelihood that people with disabilities will NOT have problems viewing and understanding your web site. It will also decrease the likelihood that a lawsuit will be brought against your company for having an inaccessible web site.
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W3C Valid
If this value is not 100% your site is coded wrong from a technical point of view. Your site may not render properly on some modern browsers. The tools used by handicapped visitors may fail. This is the test that insures your site is technically valid with web standard. A score below 100% is unacceptable.
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Protocols
If this value is not 100% your site is not using the best possible hosting environment. A score under 100% may mean you need to find a different hosting provider or have them reconfigure your site.